Most brands miss the story that matters most.

Miranda Media goes deeper in culture to build creative where real people finally see themselves in your brand.

Minority LedCulture First CreativeMWBE CertifiedQueens NYC15+ Years ExperienceDigital and SocialIn-Store and RetailExperiential + Integrated CampaignsFor CPG BrandsMinority LedCulture First CreativeMWBE CertifiedQueens NYC15+ Years ExperienceDigital and SocialIn-Store and RetailExperiential + Integrated CampaignsFor CPG Brands

Advertising has a blind spot.

The brands built by the people it ignores. Minority owned CPG founders know their customers better than any focus group ever will because they are their customers. But the agency world prices them out or waters down their story.

I help these brands reach the people they were made for. Work that looks like the audience it’s trying to connect with. Online, in-store, or in person. Wherever the story needs to live.

The work

Where culture meets craft.

SunnyD

Repositioned a nostalgic 90s brand for Gen Z. Built the SUNNYDGANG community that made SunnyD the number one brand for fan engagement in its category.

Anheuser-Busch

Led creative from concept to execution for a seasonal craft beer campaign. Developed the messaging, art directed the visuals, and designed a modular in-store display system built to work at any store footprint.

Netflix

Led creative direction for an immersive activation at San Diego Comic Con. Brought the brand to life in a physical space where fans could experience it firsthand.

What we offer

One story. Every touchpoint.

In Store & Retail

The shelf is where your customer decides. I build POP, signage, and retail creative that speaks to the people already looking for a product like yours. Not the generic shopper. Your shopper.

Experiential

Pop-ups, sampling, activations, events, trade shows. The real-world moments where someone experiences your brand for the first time. I design those moments to feel like the culture they come from, not a corporate version of it.

Digital & Social

Paid creative, content systems, platform strategy. Your audience can spot when something was made for them versus made at them. I know the difference because I come from the same places they do.

Who is this for?

This is for you.

You built a product rooted in your culture for a community you know because you’re part of it. Whether it’s hair care, food, beauty, or wellness, you know your customer better than any agency ever could. I’m here to match that knowledge with creative that actually reaches them.

Marcelo Miranda, founder of Miranda Media

About Miranda Media

Who we are

Miranda Media is a minority led, culture-first creative studio helping underserved CPG brands build the creative they’ve never had access to.

Led by Marcelo Miranda, a Queens-born and bred creative director with 15+ years across brands like Dunkin’, SunnyD, Family Dollar, and Anheuser-Busch. MWBE certified with the City of New York.

Let's build something.

You don’t need to have it all figured out. Tell me a little about who you are and what you’re working on. We’ll go from there.